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Od svojega nastanka je televizija za oglaševalce in za marketing nasploh pomenila zanesljivo, še več, nujno strategijo.

Danes obupno izgublja svoj marketinški sijaj. [:en]Ever since its beginnings, television has been seen as a reliable, even indispensable, strategy of marketing and advertising in general.

Today, however, it is losing its marketing flamboyance.

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